The Blog

Leveraging your personal brand online

Your personal brand is essentially how you present yourself or your business to the world, and particularly potential employers, colleagues, and business partners. Building your brand is the same as building your reputation, and this can be used to your advantage if you want to improve your job prospects, progress your professional networking or grow [Read more…]

The importance of following up on a job application

The number of applicants for every job vacancy is rising each year and the competition within the job market is fierce. The Covid pandemic has, unsurprisingly, made things even tougher and stories of huge numbers of applicants chasing roles are not hard to find.   Evidently, today’s job searchers need to do something to make themselves stand out from the crowd. But if you’ve [Read more…]

What are soft skills and why are they important?

Research led by Harvard University shows that 85% of job success comes from having well-developed soft skills, while only 15% of success is based on technical skills. But what exactly are soft skills?   Soft skills can be defined as personal qualities or traits that allow the individual to interact harmoniously and effectively with other [Read more…]

Tips for internship success

Even without the extra pressure from the pandemic, there’s no denying that today’s job market is competitive. The average ratio of job applications to getting invited to an interview is twenty-to-one, according to graduate-jobs.com. Their research also found that “graduate job seekers fail to hear anything at all in response to three out of five of their applications.”   [Read more…]